Exclusive Networks understands that as a value-added distributor it is our responsibility to own the first part of the sales funnel; demand creation. We build intelligent and creative marketing campaigns to ensure that the right kind of leads and prospects enter the funnel, so the opportunities in the channel are correctly qualified.
If you are a vendor or a value added reseller partner, Exclusive Networks can help you generate brand and product awareness, prospects, opportunities and appointments with a full mix of creative marketing tools and experience. These tools include, but are not limited to:
- Email direct marketing, including full metrics to enable intelligent follow up
- Direct mail
- Appointment setting
- Web presentations and demonstrations
- High quality end user data with a wide range of segmentation
- Social media
Demand Creation Model
We work with the vendor to understand the technology, the market and the best route to that market. We will design a creative marketing campaign that will often include multiple elements of marketing that can be sent directly to the end users, or package the campaign to enable our channel partners to execute directly.
With our channel-only business model, it may seem contrary that we focus on end user lead generation, but rest assured that every end user lead we generate is attributed to one of our channel partners to progress, but only when we are sure that it is properly qualified and a real opportunity exists, letting you concentrate on closing the business and maximising on your return.
Exclusive Networks reduces your overhead and risk and increases the speed of rewards.
For more information about how we can help your demand creation, please contact our marketing team at firstname.lastname@example.org, or speak with your account manager.